Media Credentials & Requirements

Media registration for SUN ’n FUN’s 2012 International Fly-In & Expo is open. We look forward to welcoming you to our Lakeland, FL campus this year.  Before requesting credentials please review our credential requirements below. Failure to familiarize yourself with this policy may delay your request. 

Media Credentials: Registration

Pre-registration is strongly encouraged. Please submit your request using the forms on this website by Monday, March 5, 2012. Please note that applications must include contact phone number(s) and email addresses or it will not be accepted.

Our ability to verify qualified working press status once onsite is limited and may result in the denial of credential requests. In that case, you have the option to purchase daily and/or weekly tickets, but will not be granted access to the SUN ’n FUN Media Center.

By accepting Media Credentials, you acknowledge your understanding and acceptance SUN ’n FUN’s broadcast, film, video, trademark and copyright policies, and understand that the issuance of the SUN 'n FUN Media credential and admission to the SUN ’n FUN campus is conditional upon your acceptance of those policies.

The number of media credentials issued to each media outlet will be limited to a reasonable number at the discretion of SUN ʼn FUN. Any personnel over that limit will be subject to regular admission rates.

SUN ʼn FUN reserves the right to require additional information and may approve or reject credential requests at its discretion.

Press IDs from organizations that charge a fee for the ID are not sufficient for media credentials.

Registered media representatives email addresses have been collected for the purpose of forwarding news updates and press releases from SUN ʼn FUN throughout the year. This list may also be shared with exhibitors and/or sponsors.

Media Credentials: Qualifications

Working Media.  SUN ʼn FUN media credentials are for working media representatives only. Media credentials will not be issued to family members, friends, children or those working in marketing, advertising, promotions or sales. Company executives, management personnel or corporate officers do not qualify for media credentials.

Print and Broadcast Outlets that have not covered SUN ʼn FUN within the past two years will be required to meet the print/broadcast requirements. Again, pre-registration is required since at show site we will not be able to verify the above in a timely manner.

Freelance Journalists/Photographers are not routinely issued credentials unless on a specific assignment from a recognized media outlet. The assigning media outlet must make the credential request and verify the assignment.

Video/Film Production Crews (non-news) must be pre-approved by the SUN ʼn FUN Communications Department before receiving credentials. In most cases, a separate licensing agreement must be negotiated and the appropriate fee paid. Licensing agreements must be negotiated and completed within 30 days of the event and will not be issued onsite.

Photographers will be issued credentials for editorial shooting only! Photographers shooting for stock houses, resale and other commercial purposes will not be credentialed, unless under assignment by SUN 'n FUN Communications. Please read SUN ’n FUN’s photo and copyright/ trademark policy.

Websites and Digital Newletters. Given the proliferation of websites and digital newsletters SUN ʼn FUN does not automatically recognize websites and newsletters as working media outlets for purposes of qualifying for media credentials. We understand that many newsletters, websites and bloggers are distributing information to members and/or the general public, but we are unable to issue media credentials to every digital site or publication.  A representative of these organizations may request credentials via the online application and SUN ʼn FUN will authorize a request on a case-by-case basis. 

SUN 'n FUN Media Center 

The onsite Media Center has been relocated to the Tom Davis Education Center adjacent to the Florida Air Museum. 

We have initiated this move in order to better serve the needs and comfort of the increased number of media representatives attending SUN 'n FUN. While the Center offers a more spacious facility, it is reserved for those with SUN ʼn FUN media credentials only. We strive to maintain a professional working atmosphere reserved for credentialed media representatives. Please note: guests, family, friends, or other company personnel of any credentialed media representative will not be admitted to the building or the Center’s outside facilities. Media breakfasts, lunches, and receptions are sponsored events and are reserved for the media representative only, unless otherwise advised.

Registered media representatives may receive email updates and press releases from SUN ʼn FUN throughout the year. This list may also be shared with exhibitors and/or sponsors.